A Fractional CMO for manufacturers provides executive-level marketing leadership without the high costs of a full-time hire. However, a manufacturing marketing strategy alone won’t produce results. It must be precisely executed, performance measured, and data-driven refinements made.
Many small to mid-sized manufacturing companies struggle with marketing because they either have no dedicated marketing team or a small team with limited resources. You may have tried different marketing tactics, but without a clear strategy and leadership, results are inconsistent. Our factional CMO services are designed to solve the biggest problem faced by small to mid-sized manufacturers—acquiring new customers and retaining existing ones.
That’s where I, a Marketing Engineer, come in as your Fractional CMO—providing expert marketing leadership to align your marketing with business goals, execute effectively, and drive measurable success without the cost of a full-time hire.
As your Fractional CMO, I provide the strategic leadership your manufacturing business needs to grow and compete more effectively. My role includes:
With my 35+ years of proven expertise in industrial marketing, I bring a strategy-first approach that ensures your marketing delivers measurable results—without the trial and error of going it alone.
Hiring a full-time Chief Marketing Officer (CMO) is a significant investment, often costing well over $350,000 per year when you factor in salary, benefits, and bonuses (Source: salary.com). In addition, most CMOs require a marketing team (such as a content manager and digital marketing specialist), further increasing costs.
By comparison, our Fractional CMO services start at $6,100 per month, giving you access to expert leadership at a fraction of the cost while ensuring your marketing efforts are strategic, data-driven, and effective.
A Fractional CMO is not an outsider—I work as a strategic partner embedded in your business. I focus on ensuring that your marketing strategy aligns with sales objectives and drives measurable business growth.
I take a structured, step-by-step approach to ensure seamless integration with your team:
This structured process ensures that marketing always works in sync with your sales and business goals.
As your Fractional CMO, I provide hands-on leadership and execution, including:
You get all the benefits of a full-time CMO—without the high overhead.
Choosing the right Fractional CMO is critical to your success. Here’s why manufacturers trust Tiecas:
Don’t let limited resources or expertise hinder your marketing success—partner with Tiecas to gain the strategic leadership needed to elevate your marketing efforts. Contact us today to learn more about how our Fractional CMO services can drive measurable and sustainable results for your manufacturing business.