Industrial Marketing Agency – Tiecas

Industrial Website Design

Industrial Website Design and Development

Boost your online presence with a professionally designed website for industrial companies

Manufacturing website design

Your Website Should be a Robust and Effective Online Sales Tool

Is your current site creating the right first impression? A manufacturing or industrial website must fit your sales process and be an effective tool for lead generation, not just a point of reference after a call or a meeting. It must be the hub for your digital marketing. Don’t settle for another cosmetic facelift or a “pretty” website.

82% of engineers go directly to supplier/vendor websites when researching a specific product or service. (Source).

industrial website design
The Tiecas Difference

Manufacturing and Industrial Website Design

Just having an online presence is not enough; without a functional and user-friendly website that clearly states your value proposition and demonstrates real differentiation, it will be challenging for you to attract the right visitors and engage with them in meaningful conversations.

Recent Examples of Manufacturing Website Design

Full-featured and All-inclusive

Website Design Deliverables and Prices

What you get: The Deliverables

  • Custom design tailored to industrial needs (not a “reskin”)
  • Develop a website design strategy vetted and approved by you
  • Develop a design framework that is aligned with your sales process
  • Review existing Google Analytics and Marketing Automation dashboards
  • Search engine optimization (SEO) strategies and implementation (foundational SEO)
  • Create core messaging and value proposition for differentiation
  • Strategic calls to action, landing pages with forms for lead generation
  • Intuitive navigation, improved User Experience (UX), and mobile-responsive design
  • WordPress for a robust and easy-to-use Content Management System (CMS)
  • Back-end integration capabilities (Email Marketing, Marketing Automation, and Customer Relationship Management)*
  • Install code for performance tracking and analytics
  • Test in various browsers and platforms before launching

* There maybe additional charges for back-end integration

What it costs:

  • Robust industrial websites designed to drive sales (up to 50 pages) start at $17,000

  • Larger and more complex sites (50+ pages, e-commerce, part number finder, etc.) start at $28,000

  • These prices will scale up depending on features, complexities, and how much content we have to create from scratch

  • Additional charges apply for integration with Salesforce CRM and Marketing Automation (We have hands-on experience with Act-On, HubSpot, and Pardot).

  • Consider our add-on service for regular site updates and maintenance

Website Redesign Case Study

Manufacturer Uses Online Sales to Add a New Source of Revenue and Grow Sales

manufacturer website redesign case study
Spanwell Service, Inc. is a manufacturer of extra-large S Hooks used for compliance with OSHA Housekeeping requirements and eliminating trip hazards during turnaround service (TAR) in refineries and power plants. They also manufacture a full line of pneumatic tools and accessories used in various industries.
  • Spanwell relied mainly on word-of-mouth marketing, direct mail, and an old informational site to acquire new customers. It was difficult to scale up these options to grow sales.

  • They needed to update their website with better messaging, content, and images

  • Back-end of the site needed more robust security features to support e-commerce

What Clients Say...

We are an industrial product manufacturer. Our goal was to increase product awareness, improve our website and increase online sales. Tiecas helped us reach those goals in a timely, professional, and enjoyable way. Mr. Mitra is not only a master at addressing the technical issues of website design but he is also an expert in the art of translating technical product information into easily understandable text for customers. Tiecas provided us with the training to independently operate all aspects of our website as well as step-by-step instructions for the implementation of our ongoing marketing plans. I heartily recommend Tiecas for any aspect of industrial marketing and website design for any industry.

C. S. Rohrich, President

Spanwell Service Inc.
The first impression is that the website looks great! You really understand the messaging we wanted to convey and the needs of our customers. The site is much easier to navigate with the new design!

Anne Bigalke, VP of Strategic Development

QualiTru Sampling Systems
Our site is live. Thanks again for making this happen. Great work!

Dr. Joost van Kuijk, CEO/CMO

Adimec Advanced Image Systems bv

Let’s Start a Conversation

Manufacturing Website Design FAQs

DIY Websites or templates are a quick and inexpensive way to cobble together a Website. However, there are some drawbacks and issues that you may run into with one of these sites.

  • Engineers and industrial buyers expect more than an informational website from their vendors. It is hard to achieve that with a cookie-cutter template

  • Responsive web design requires technical know-how and skills

  • Optimizing the site (SEO) requires keeping up with Google’s constantly changing algorithms and knowledge of Google-approved white hat techniques

  • Writing webpage content that will persuade an industrial audience to take action involves understanding buyer behavior and their decision-making process in long sales cycles

  • It takes time to plan and ask the right questions to develop an industrial website that fits your sales process and turns into a productive sales tool

  • Coding is not the same as marketing

You do. Once you pay for a web design project, you own it and retain the copyrights. We will provide full access to the back-end of the CMS (WordPress). The site and its contents are copyrighted in your company’s name. We may publish a screenshot of your site in our online Web portfolio but will never claim the site to be one of ours.

Note: You do not own the rights to stock images from our library unless you expressly authorize us to buy them on your behalf for your exclusive use.

  • Uncover the “tacit know-how” inside the minds of your in-house Subject Matter Experts (SMEs)

  • Turn those key points into compelling and cohesive content

  • Write technically accurate copy, present it logically, and persuade your visitors to take action

  • We know how to bring your experience and expertise to the forefront so you can win the trust of your audience and start meaningful conversations

  • Industrial content creation is much more than clever wordsmithing

See above under Deliverables and Prices

Yes, you can continue to use your web server or current hosting company. Please check with us for technical requirements for a WordPress site

We take care of this for you as an add-on service. We require a website maintenance package on every site we design to keep your site regularly updated and secured. The cost is determined based on your needs.

We require a 50% deposit upon acceptance of our web design proposal. The balance with applicable sales taxes is due prior to taking your website live. You can pay by ACH, wire transfer, or using a major credit card via PayPal. We cannot start your project until the initial payment is received. No refunds will be issued after we have started on a project.