Category: Social Media Marketing

Have You Heard of Sales 2.0?

While I was researching sales and marketing automation solutions, I came across several videos that were talking about Sales 2.0. I found them on allbusiness.com. It is true that they…
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What Do You Make of Social Media?

I was looking for case studies and ROI data to build a business case for Social Media in B2B marketing. It wasn’t easy to find any solid proof until I…
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Social Media & B2B Marketing

My Inbox is overflowing with e-mails to download white papers and/or attend webinars, all discussing Social Media as it relates to B2B marketing. It is beginning to get confusing with…
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Add Social Media to E-Newsletters

This is a follow up to my post “E-Mail Marketing is Alive ‘N Kickin'. Adding Social Media features will add to the value of e-newsletters. Email Marketing and Social Media,…
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